Four by Three is an architectural visualisation studio founded in 2025 by Gary Argent, drawing on more than 25 years in the architectural sector. Gary began in practice as an architectural assistant before moving into visualisation, giving him a thorough grounding in how buildings are designed, drawn and delivered.

For over a decade he worked as a 3D artist, first within an AJ100 practice in Leicester and then remotely for a leading visualisation studio, supporting its London and Sheffield offices. His work has covered projects for some of the most respected architectural and interior design firms, in locations around the world.

Every image we create starts with a story. We look at what the design is trying to say, who it’s for and how it will be lived in and let that shape the composition, light and mood.

Today, we deliver compelling, design-led imagery rooted in a real understanding of how buildings are designed, built and lived in.